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ROI vs. ROCE: Which Metric Really Matters for UK Property Investors?

  • Apr 3
  • 2 min read

If you're investing in UK property, you’ve probably heard about ROI (Return on Investment)—but are you also tracking ROCE (Return on Capital Employed)?

Many investors focus solely on rental yields, but the smartest ones know that cash efficiency is what separates good deals from great ones.



At KLAP Property Group, we don’t just chase high returns—we maximise every pound invested. In this guide, we’ll break down:

The key differences between ROI and ROCE (and why both matter).

How to calculate each for UK property investments.

Real-world examples showing which metric reveals the true profitability of a deal.

Let’s dive in.


ROI vs ROCE
ROI vs. ROCE: What’s the Difference?

Why ROCE Matters More for Leveraged Property Investments

Why ROCE Matters More for Leveraged Property Investments

The Takeaway:

Property B’s ROCE (24%) is 4.8x higher than Property A’s—despite lower total profit.

Leverage magnifies your efficiency, but only ROCE shows this.


KLAP Strategy: We target high-ROCE deals (typically 20%+) by combining:

Low-deposit, high-yield mortgages (75% LTV preferred).

Value-add refurbishments (to boost rents with minimal extra capital).


How to Improve Your ROCE in UK Property

a) Use Leverage Strategically

A 75% mortgage means you only tie up 25% capital—freeing cash for more deals.

Over-leverage increases risk (voids/rate hikes hurt more).


b) Reduce "Trapped" Equity

Refinance after adding value (pull out equity to reinvest).

Example: Buy for £200k, refurb for £20k, refinance at £250k resulting in £50k recycled capital.


c) Focus on High-Margin Upgrades

£5k kitchen refresh leading to £200/month rent increase equals 48% ROCE (£2.4k annual profit / £5k spent).


KLAP Case Study: A client bought a £180k Northamptonshire terrace (25% deposit), spent £15k on refurb, and now earns:

£1,100/month rent (£13.2k/year).

£7k net profit after costs/mortgage.

ROCE = 35% (£7k / £20k employed capital).


ROI vs. ROCE: When to Use Each

ROI vs. ROCE: When to Use Each

Final Verdict: Which Should You Prioritise?


If you’re a long-term investor building a portfolio, ROCE is king. It reveals:

How quickly you can scale (by recycling capital).

Which deals deserve your limited cash (not just the highest yields).


But ROI still matters for exit strategies (e.g., flipping) or cash buyers.


Want the Best of Both? At KLAP Property Group, we specialise in high-ROCE, cash-flow-positive properties—so you grow wealth without overexposing capital.

Book a free strategy call today to see how we can structure your next deal for maximum efficiency.

Explore our investment opportunities: KLAP Property Group


Why KLAP Investors Win

20%+ average ROCE deals (leveraged, low-entry markets).

Full refinancing support (to recycle your capital).

Data-driven sourcing (no duds—just high-margin assets).


Don’t just invest—optimise.

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